Monday, February 16, 2009

What is happening behind close doors in our neighbourwoods?

Today is a sad day for me, yet it is a day filled with hope. A contradiction you say?

Crime is usually happening to other people and although you may find it horrible, it does not really concern you until it hit you near to home. My dad phoned me during the week to inform me that his neighbour, Mrs Apollis has been assaulted last Sunday afternoon inside her house. Immediately I was taken back to my youth when I was growing up in front of Mrs Apollis and what a fantastic lady she is. At any age it must be difficult, but to have to go through such trauma at 81 is horrific and it will probable be difficult to recover.

The fact that fills me with resentment and some stronger emotion that I do not know how to verbalise, is that the person that did this to her was her own son! It really hits me in the pit of my stomach. Yes, the person responsible for Mrs Apollis assault is her son. Let me rephrase that as this is in the public domain and lawyers is also bound to read this. The person allege to have done this to Mrs Apollis is her son. I am a few years younger than him( Rodderick is 51-according to the article in the newspaper-The Voice,10th February 2009, page 1,6 and 7) but I know him and I know his mother taught him about the ten commandments, one of them being, Honour your father and your mother, that your days may be long upon the land which the Lord your God has giving you.

It is allege that he was under the influence of TIK the drug so prevalent in Cape Town and that he did not know what he was doing because of the effect of the drug on him. Well the fact is that he is still running from the Police so he knows what he did.

Mrs Apollis only came home from the hospital this week. She is a born again Christian and when she recovers she will forgive her son, and so it should be. His actions were wrong but he is still her child and the child of Jesus and he needs our help and prayer as do thousands of TIK users. It is because we can reach out to people like him that I say I am sad but also filled with hope that there is help for him and others like him.

What is so depressing for me is that while this was happening last Sunday afternoon, my family and I was having lunch and spending the afternoon in a happy mood with my father next door to where this assault was happening and we did not hear a thing. How sad that while we were enjoying a fantastic meal and a tranquil afternoon in each others company, only 10 to 15 metres away in the house next door such a despicable act was taking place and poor fragile 81 year old Mrs Apollis was suffering and we could not even reach out and help because we did not know about it.

This really is indicative of our society today and acts like this assault and worse is taking place on a daily basis. I once again want to advocate the reality of living a biblical centred life and it is not the responsibility of the government, but of each and every parent to give their lives to Jesus and to instill biblical values in their children. It is the only way to bring up families that are balanced and can contribute to a healthy, wealthy and stable South Africa. Take heed parents, the well being, rescue and regeneration of the South Africa that we desire to live in, is in our hands, and yes we can make a difference, a big and significant difference.



I am filled with hope though because Mrs Apollis has proven over the years that she is a strong lady, bringing up her children as a single divorced mother, when it was not fashionable to do that, and her reliance on our God has always been total, and therefore I believe that with the help of God, her daughter, and her neighbours, she will come out of this incident stronger, praising God as this could be the catalyst needed to bring heeling to her son, and that the Glory will belong to Jesus.

Friday, December 12, 2008

Convert curious prospects to lifelong buyers
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I love to read. I received my love for reading from my mom. She used to (she passed away in 1999) read until late in the night and always encouraged me to read. Since my early years I belonged to a monthly book club and had to tell my mom the story afterwards. Come to think of it, my father also reads a lot. Many evenings we found find him asleep with a book on his face and the light still on. So I actually got my love for books from both my parents. When I was young I read anything I could lay my eyes on. Now I am a bit more particular. I mostly read Christian books, biographies and autobiographies.


I have just finished a book by Raymond Ackerman called- The Four Legs of the Table. In this book he expounds on his success and how he used this model of his business having 4 legs and on top of the four legs is a tabletop on which sits his customer. Consumer sovereignty is central to his success. He also has a picture and quote of Mahatma Gandhi in his book and this is what Mr Gandhi said about customers.

A customer is the most important visitor on our premises. He is not dependent on us. We are dependent on him. He is not an interruption on our work. He is the purpose of it.
He is not an outsider on our business. He is a part of it. We are not doing him a favour by serving him; He is doing us a favour by giving us an opportunity to do so.


If two such esteemed and successful people consider the customer as king, should we as internet business people not also have the same attitude?
My grandparents on both side (father and mother) was shopkeepers and so was my great grandfather from my mother’s side. I can remember how they wowed their clients into their shops with different kinds of `stoep` adverts every week and new specials and kind-hearted service. They where very successful in getting the clients from the sidewalk into the shops. Many a day my brother and I had to stand on the `stoep` and greet the customers, shout out the specials and present the children with sweets.


So if the successful shopkeepers of physical shops went through all the trouble to get feet inside their shops, then I think it is imperative for us as internet shopkeepers to get our `stoep` adverts in front of our customers, so as to get them into our shops( websites), and then to convert them from browsers or window-shoppers to buyers.


I can remember the nice romantic feeling when Patricia and I was courting and I took her window shopping(I had to do window shopping as I had very little money then!) and we dreamed of all the expensive goodies we where going to buy sometime in the future. But I can also remember the frustration I felt when people came into my video shops and just browsed, asked my recommendation about certain movies, and then after a while they left the shop empty handed. So I got them into the shop with the `stoep` adverts that my grandparents teached me but I had to learn how to convert them to regular buying customers after they entered the shop.

However when I started my internet endeavours, it was not always smooth sailing, and I believe that new entrants in the internet and network marketing industry need guidance, help, mentorship and encouragement (that is what Joseph means-motivator and encourager) so as to become competent and not only bring people to their website but also to convert those visitors into regular buyers.


So it is with this in mind that I started this blog. I figured out how to get customers into my shop and convert them to paying customers. I moved from the physical shops to doing business on the internet and on the internet you need to advertise to get people to visit your website (shop) and when they are inside you shop (website), your product or content need to be enticing, of good quality and provide in the need that the window-shopper (web browser) has, so as to convert that web browser to a paying customer.
I will bring you methods, techniques and tips picked up from my years in the business world and from other successful people doing business on the internet. I believe that we need to learn and gleam from others and use those methods that brought success to them and adapt it to our own unique circumstances.
So I hope that you will enjoy this blog and use it as part of you business arsenal.


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Shalom


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Friday, December 5, 2008

Principals Of Decision Making

My daughter, Jodeè and son, Matthew are both teenages and come under peer pressure on a daily basis. I sat them down to give them some principals that I use when it comes to decision making as life can be hard if you make the wrong decisions. If hoever you have a set of principals it makes it easier to live with your decisions.

I have read these 4 principals in a book called Building & Maintaining an Always Positive Attitude. This book was a contribution by different leaders and I found this written by Dr Ron Jenson in chapter 3 under the heading- Living A Principled Centred Life.I have been using these principals for some time now and have added a fifth principal.

I believe that it can help you make better decisions and please share it with your family and especialy you children, if it resonates with you.


You have to ask yourself the following questions when you make a decision:


1) Is it legal? ( either in terms of the law, school or work rules or policy)

2) Is it fair? ( is it a win situation for the othe person )

3) How would it make you feel? ( if my decision was printed in the newspaper or my family new
about it )

4) Is it right? ( consider what I believe to be right or wrong according to my value system )


I also use my own principal in conjunction with the above:

5) Did I show mercy(kindness) and did I speak the truth? ( Proverbs 3 verse 3and 4 )
This is the bible verse that I build my life around.
This may sound like a lot to do to make a decision, but it is an excelent guide and it
will make you consistant in all your decisions. The more you practice it, the quicker the
process will be.

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